First ever Hindi news channel to confer digital entertainment awards celebrating excellence in digital content
In the first ever move by any national news channel, Good News Today announces its entry in the over-the-top (OTT) space in partnership with IWMBuzz to present one-of-its kind digital content awards.
This exciting announcement by GNT makes a mark for itself in the digital web entertainment ecosystem. The Digital Awards is one of the first leadership initiatives honouring excellence in the field of web entertainment.
GNT IWMBuzz Digital Awards will soon be announced promising the biggest buzz in the tinsel town. Curated by IWMBuzz Media, the award ceremony sees in support and attendance some of the most talked about and renowned OTT networks and talents in the country.
“In an attempt to scale the awards and make a glocal impact, IWMBuzz has found able partner in India Today Group’s GNT (Good News Today)”. Says Vivek Malhotra Group CMO, India Today Group.
OTT platform has grown leaps and bounds in recent years and has taken over traditional entertainment space. This new trend has created a massive pool of talent and generated a huge viewership database. Good News Today is the first news channel to recognise the entertainment curve and jump on the bandwagon.
Adds Siddhartha Laik, Founder, IWMBuzz Media, “We have had a long-standing relationship with the esteemed India Today Network and with this partnership, Digital Awards will get a reach and scale which will be unparalleled. The awards will only get bigger and better from here.”
Good News Today, India Today Group’s positive news channel always strives to come up with innovative ventures and programs to celebrate constructive happenings around the country. The move to present the digital awards promises to secure a plush position for the channel in the digital web space, India’s new age entertainment sector.